Our team brings together a wealth of knowledge and award-winning experience to help you reach your target audiences with the right message, right now. From health policy and community health to land use and development, from the public education system to the ballot box, we deliver successful campaigns.

Galvanized Strategies Shows Results

Our team manages community outreach services, including press releases and op-eds, town halls and citizen oversight committees, websites and blogs, legislative advocacy and tours, and community benefit analyses.


Erica Holloway


Galvanized Strategies Founder Erica Holloway delivers Emmy-Award winning communications strategies for political and governmental clients. For nearly two decades, the former journalist and communications director has worked as a respected media spokesperson and public relations professional, heading up national and international campaigns. The Flint, Michigan native holds a degree in English and journalism from Western Michigan University, from which she graduated Cum Laude. When not helping her clients win, Erica enjoys running, floating Texas rivers and camping with her family. Email Erica.


Aaron Byzak (GS Photo)

Aaron Byzak

Chief Strategist

Chief Strategist Aaron Byzak, MBA, FACHE, works on behalf of clients with lawmakers at every level of government nationwide with expertise in health policy and community engagement. The former Emergency Medical Technician (EMT) and policy advisor has led the development of nationally renowned best practice efforts in public affairs. Aaron served nearly 10 years as a government and community affairs executive for major health systems, during which time he successfully advocated for policies to improve health care reimbursement, increase research funding, and reduce burdensome regulation.

Aaron’s leadership in reforming assisted living facilities, reducing prescription drug abuse, and improving access to care for under-served communities has helped thousands and won him numerous accolades. The Carlsbad, California native earned his master of business administration in health care management and policy from the UC Irvine's Merage School of Business and a bachelor's degree in social science from Chapman University. He is Board Certified in healthcare management as a Fellow of the American College of Healthcare Executives (FACHE). Aaron spends his spare hours enjoying the great outdoors with his family. Email Aaron.



Ashley Johnson

Marketing Consultant

Marketing strategist Ashley Johnson provides 360 wrap-around support to bring Galvanized Strategies campaigns to life. Ashley brings nearly a decade of web development, graphic design, email management and social media strategic experience, leading multi-faceted branding efforts across the industrial, financial and healthcare industries. Since launching, Ashley has helped unique organizations develop strategic marketing solutions for online and offline audiences to deliver successful messages. Ashley dreams of living the beach life, enjoys gardening and hosts backyard fetes with her family. Email Ashley.