Five Things to Catch Fire at OTC 2017

Is your PR game set for OTC 2017? If the answer is a resounding “Nope,” take solace in knowing that you’re not alone. Furthermore, take heart. You have time to get your ground game underway. Here’s our go-to check list of public relations tactics you can use to get your on-site Offshore Technology Conference 2017 exhibition

Continue reading


Marketing to Holden Caulfields in Today’s Review-Driven World

Holden Caulfield abhorred the phony. Hollywood topped his list. But in today’s world of high-stakes focus groups and uber pricey research, is marketing phony? Recent consumer research indicates a strong YES. Communications pros always suspected this to be true. Humans tend to sense when something doesn’t seem authentic. PR and marketing giant Edelman conducted a global research project

Continue reading

Subscribe to Blog via Email

Enter your email address to subscribe to this blog and receive notifications of new posts by email.

Join 5,939 other subscribers

Leave a Reply